Tuesday, February 14, 2006

Nokia and Sanyo partner to bolster eachother

Nokia clearly made their important announcement yesterday. For today we get the somewhat less exciting news that now they're partnering up with Sanyo.

That way Sanyo can help them manufacture CDMA devices found mainly in the US and Japan - leaving Nokia to be able to keep focussing on their strength - the GSM market.

And if that all sounds like a load of gobbledy gook to you - then this is basically a partnership of two weaknesses. Sanyo needs to sell more of their kinds of handsets used only by a few Americans and the odd Asian and Nokia knows how to sell. This leaves Nokia focussed on selling their own very widely used products to everyone else - which is a whole load more folk.

And that's why Nokia is a very, very large and profitable company and Sanyo is not. Got it now?

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