Sales of television programmes on DVD are expected to end the year up 21% from 2004, a rare success for Hollywood in what has been an otherwise gloomy year.
Just five years ago the market for DVDs of TV programmes was negligible. However, sales this year are expected to total about $2.7bn, according to Adams Media Research, an entertainment industry consultancy, out of total projected DVD sales of $12.9bn.
And Hollywood can sigh a small sigh of relief for an otherwise depressing end to 2006. This year's lack of blockbuster movie releases coupled with flattening DVD sales has left the industry with a weak performance. And it looks like DVD sales are set for low growth next year also.
Add to this another year of cinema attendances diminishing and they have every reason to be depressed. Mind you, given how much they charge for a family to go to the cinema's these days, I'm not surprised.
So, will 2006 be better overall? Well, we have a new DVD format coming out for high definition from both Sony and Toshiba which medium term should see a revival in DVD sales, plus the video iPod could once and for all kick off video downloading. Oh and one of the biggest sellers this Xmas was flat screen TV's so maybe this'll boost sales in the short term.
Somehow, even given the above, I think Hollywood will be in for another somewhat disappointing year in 2006. I'm sorry.
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