Tuesday, November 29, 2005

Tues - traditional retailers stage comeback online

For the last handful of years the likes of Amazon and Ebay have ruthlessly dominated online shopping in the US. Now it seems that the traditional retailers are staging a powerful comeback.

The number of online visitors to Wal-Mart, Target and Circuit City more than doubled on the Friday after Thanksgiving against last year. So, while Ebay's traffic slipped 8% to 9.4M and Amazon's grew 11% to 4.6M unique users, Walmart.com's soared 120% to 3.3M users, Target's increased 143% to 2.9M users, Best Buy increased 75% to 2.1M users and Circuit City's doubled to 1.7M users.

So, Ebay is still No1, Amazon is No2, Walmart.com No3 etc etc. And the value of online shopping for the beginning of the holiday season looks good with Visa US stating that spending on its cards on online purchases increased 32% to %544M on Friday and Saturday.

So, it looks like the "brick and mortar" retailers are finally learning how to compete against the pure play etailers, by combining physical stores with online efforts. Expect this trend to continue.

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