Yahoo is back on track. After a weak beginning to the year, Yahoo has just announced strong revenue gains with lower earnings due to stock option changes in accounting.
Revenue rose 34% to $1.6 billion. Excluding commissions paid to marketing partners, Yahoo had revenue of $1.088 billion, in line with its projection of $1.04 billion to $1.1 billion on that same basis. Yahoo kept its 2006 revenue projection on that basis unchanged at $4.6 billion to $4.85 billion.
And both search and banner advertising was strong (which also bodes well for Google's results). Yahoo looks well set, with International operations delivering better and better (now 30% of overall revenues) and with their new ad technology coming out - with improved search based ads.
Yahoo and Google remain the guys to beat in the Internet advertising and portal game.
Wednesday, April 19, 2006
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