Wednesday, November 22, 2006

Yahoo beats Google to newspaper deal

Yahoo stole Google's deal with 176 US newspapers in a sign that they are not totally beat by Google yet.

Yahoo has announced ad, search, jobs listings and local content deals with members of seven major chains including Hearst and Scripps, who are responsible for more than 12 million copies sold daily in 38 states. The chains involved in the deal also include Belo Corp., Cox Newspapers Inc., Register Co., Lee Enterprises Inc. and MediaNews Group.

For Yahoo can still claim the greatest number of viewers and supremacy as an Internet media story. YouTube may alter that, but Yahoo have proved that Google need get off the fence about whether they are search company or media portal. The reality is they are both.

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